In The Moment: Gen Z’s media habits, magazines and Nielsen

In The Moment: The latest media news, trends and ideas that you need to know

This week’s media headlines, trends and ideas, selected to inspire and inform Better Science, Better Art and Better Outcomes.

1. YouTube might be pushing more secure filters, but the IPA think Google and Facebook still aren’t doing enough. [Source: The Drum, Campaign]

2. UK news magazines make readership gains, while women’s weeklies suffer a double-digit circulation drop. [Source: Warc, Campaign]

3. Gender stereotyping in advertising is damaging, here’s why. [Source: Warc]

4. Why are Generation Z’s media habits so different from our own? [Source: Media Village]

5. Nielsen is set to include Facebook, Hulu and YouTube in their digital ratings. [Source: The Drum]

6. Last year’s Media Transparency report has changed the way global brands look at media practices, here’s how. [Source: Warc]

7. Snapchat is still a valuable platform, but are its shares as valuable as they seem? [Source: Campaign]

8. Why media agencies must move from ‘what’ to ‘how’. [Source: Campaign]


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