In The Moment: Gender, single parents and superpowers

In The Moment: The latest media news, trends and ideas that you need to know

This week’s media headlines, trends and ideas, selected to inspire and inform Better Science, Better Art and Better Outcomes.

1. The Committee of Advertising Practice announces a tougher stance on gender stereotyping, here’s what you need to know. [Source: The Drum]

2. Digital advertising budgets see the biggest rise in a decade.  [Source: Marketing Week]

3. Single parents are forgotten in brand communications, here’s why we should change that. [Source: Marketing Week]

4. Did you know that ads are 80% more likely to be seen on news brand sites. [Source: Research Live]

5. We’ve all seen Snapchat’s AR offering, but how can you convert this into commercial potential? [Source: The Drum]

6. Can a news feed know you better than you know yourself? [Source: The Drum]

7. Are you a planner? It’s time to use your superpowers. [Source: Warc]

8. You may find Facebook useful for keeping up with the latest news, but could you soon have to pay for it. [Source: The Telegraph]


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